I Want My DOGTV!

When a friend told me about DOGTV, I assumed it was a joke. A new cable TV channel with programs for — not about, but for — dogs?! The Onion must be jerking our chain again, I thought. But no, DOGTV (billed as, what else, “a new breed of television”) is for real, a new digital media entrant in the race to grab a piece of the $50 billion dollar pet industry.

When's prime time for dogs?
When's prime time for dogs?

When a friend told me about DOGTV, I assumed it was a joke. A new cable TV channel with programs for — not about, but for — dogs?! The Onion must be jerking our chain again, I thought. But no, DOGTV (billed as, what else, “a new breed of television”) is for real, a new digital media entrant in the race to grab a piece of the $50 billion dollar pet industry. Continue reading “I Want My DOGTV!”